Google — Year in Search 2018
In a year of ups and downs, the world searched for "good" more than ever before - according to Google Trends. From the epic headlines to the everyday moments...
In 2018, a year marked by hardship and adversity, it might be expected that our collective searches would lean toward negativity and despair. But Google's search data revealed the opposite — ‘good’ terms trended more than ever that year, showing that even in the face of adversity people seek out the good in the world.
This project was a collaboration with Google Brand Studio through 72andSunny LA + Hecho.
